Per Gary Keller of Keller Williams Realty, these are the 10 mistakes real estate agents make. I believe they are so important I want to share them with you today.
10 Mistakes That Keep Agents From Being Millionaire Agents – by Gary Keller, Mega Camp 2015
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Mistake#1 – Don’t think or act like a business person
Incorporate * Pay yourself a salary * Have a business plan
Mistake #2 – Don’t think Big with the end in mind
Imagine a big business * Built an organization chart
Mistake #3 – Don’t build their businesses around database
Have a Database * Regularly communicate with it
Mistake#4 – Don’t make lead generating their One Thing
Time block 3-4 hrs a Day * Learn Language of sales – Scripts and Dialogs* Track your sources
Mistake#5 – Don’t focus on listings
Hold your lead generation accountable to get listings * Focus on a Minimum Number of appointments
Mistake#6 – Don’t stick to the plan
Avoid shiny objects * Make peace with the “Boredom” of Mastery
Mistake#7 – Don’t master hiring
Make a stand on your first hire * Hold everyone accountable – use 4-1-1 * Build a bench – Topgrade * Hire a coach, Be a coach * Practice Decentralized management
Mistake#8 – Don’t manage their money
Use your P&L to make decisions * Stick to your Budget * Invest in your business first and lifestyle second
Mistake#9 – Don’t disrupt the competition
Play your strengths * Be a contrarian
Mistake#10 – Tie their charity to their business
Form a charity * Connect it to Real Estate
– by Gary Keller |
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